In 1889, Joaquín Martínez Bujanda founded the Valdemar winery in the small town of Oyón in Rioja. Today, they own over 300 hectares of vineyards spread across all three zones of the Rioja wine region, as well as in the Ribera del Duero region. Innovation and pioneering spirit have been the family's driving force from the beginning, along with their ambition to produce noble and characterful wines of the highest quality. For instance, they were the first to produce barrel-fermented white wine and the first to cultivate the Tempranillo Blanco grape variety. They have also expanded their operations to include a winery in the Walla Walla region of Washington Estate, USA.
Ana and Jesús Martínez Bujanda lead the family, which boasts a history of more than 130 years. Sharing the same pioneering spirit, the siblings have continued to evolve, impressing and captivating with new products while providing a personal and unique experience. They have inherited the expertise of previous generations, particularly from their father, Jesús Martínez Bujanda, who instilled in them his love for the land, passion for great wines, and above all, his pioneering and outsider character.